A recent email from John, a millionaire next door from Texas, reads as follows:
I have given your book [The Millionaire Next Door] to three high school honor graduates in the last couple of years. I also gave them a check for $500. I told them I would give them ANOTHER $500 when I received a 2 page single spaced report on the book and how it might (or might not) be useful to them. These kids are lower middle class without a lot of extra money. NONE of them even TRIED to claim the extra money. HMMMMM. . . .
Contrast this case study with Carl’s. Carl, as profiled in The Millionaire Mind, is a retiree who was previously the CEO of two major public corporations. He asked his 3 grandchildren who were in middle school at the time to compete in a contest. All three were required to read The Millionaire Next Door and then write a short review of the material. The author of the top rated review would receive a cash gift of $500; the two runner-ups would receive $250 each. All three children wrote reviews and received the cash accordingly.
How is it that one group of young people showed no interest reading and writing a report while the others were full participants?